Much of last week’s TwilioCon conference focused on the virtues of prioritizing customer experience. Twilio CEO Jeff Lawson told the audience of developers, “You’re focused on the user instead of the scaffolding,” before interviewing Box CEO & co-founder Aaron Levie, who declared that simplicity was the key to his company’s success. Like Gmail before it, Box […]

Sales leaders and sales managers are real confused by the whole notion of productivity. I hate to say this. But, unfortunately, it’s true. This is a problem in that it drives sales leaders to make the wrong decisions about how to improve productivity. Let’s get the basics out of the way. First, a sales person’s […]

Our Founder and CEO, Howard Brown, kicked this week off with a guest appearance on NBC’s Smart Money talk radio program. The appearance came on the heels of Howard’s heavily shared Entrepreneur article, The New Wave of Sales Acceleration Technology, which challenged business owners to outfit their sales teams with sales acceleration technology (or lose deals […]

For most SDRs, sales discovery calls are in fact the most important sales activity. Sure, emails and social outreach are vital, but conversations with prospects are the only way to differentiate yourself in an increasingly crowded marketplace. The better you know your prospects, their colleagues and their unique needs, the better chance you have of winning their business. I’ve […]

Sales acceleration software is a category of software that’s designed to maximize sales revenue by driving sales efficiencies and improving sales effectiveness. This involves not only automating sales processes, but also increasing the velocity of sales by helping reps identify the best prospects, connect with them more successfully and have more intelligent conversations during the […]

Relationships are the true X factor in sales. Why? Because all sales are at least somewhat emotional.  At the end of the day, we tend to buy from salespeople we trust, respect and get along with. Building rapport with prospects isn’t just for used car salesmen. Building a lasting relationship is even more important when selling […]

Google and HP have teamed up to release the new Chromebook 11. Not only does it boast a full-sized keyboard, but weighing 2.3 pounds, it’s about as portable as a pad of paper. At home, I’m a “Mac guy,” through and through.  And while there are occasions at work that I use  my Mac to […]

We’re gearing up for an exciting week at TwilioCon. The convention, hosted by our partner Twilio, will take place Oct. 16-18 at the Concourse Exhibition Center in San Francisco. The second annual TwilioCon is designed to bring together Twilio’s quickly growing community of entrepreneurs, developers, system integrators and software vendors. Last year, Twilio featured prominent […]

Does your sales team use anything that could be construed as an “autodialer,” or are you thinking of buying one? Does your marketing team use SMS/text messaging campaigns? If so, you need to become intimately aware of new regulations going into effect. The Telephone Consumer Protection Act (TCPA) was drafted in 1991, but new regulations […]

Howard Brown, CEO & Founder of Revenue.io, Among 100 Most Intriguing Entrepreneurs at 2019 Builders + Innovators Summit Los Angeles, CA – October 16, 2019 – Goldman Sachs (NYSE:GS) is recognizing Revenue.io (www.revenue.io) CEO & Founder, Howard Brown as one of the 100 Most Intriguing Entrepreneurs of 2019 at its Builders + Innovators Summit in […]

A sales cadence (also known as a sales sequence) is a scheduled set of engagements between a salesperson and a potential customer of a business.

When you meet new people, how do you connect with them quickly? Why are some people able to connect deeper, faster than others? Perhaps  shared interests, mutual activities, similar feelings do play a role, but social psychology says a more primal subconscious process is at play. For sales, this is a process that can be […]