How effective is your sales coaching? When is the last time you asked yourself this question? It goes without saying, sales coaching is important. Sales coaching differs from sales training in that it is the continuous reinforcement of skills to improve performance over time. If you aren’t sales coaching at all, we’ve covered in depth […]

Sometimes I think just how much more difficult my life would be without using the Lead Object in Salesforce. Using Leads in Salesforce not only gives me deeper insight into my funnel, but it also helps our Sales and Marketing teams work together to drive revenue. If you’re not using the Lead Object, your company […]

If your inside sales team is making a lot of calls and using Salesforce, it makes a lot of sense to integrate telephony and CRM as closely as possible. By adding voice capabilities to Salesforce, not only will reps reap massive productivity gains, but managers will also be rewarded with greater visibility into reps’ activities and outcomes. So if […]

Want to improve your inside sales team’s revenue and productivity? One of the best ways you can achieve fast growth is by better qualifying your leads. When your quota-carrying account executives are spinning their wheels talking to unsuitable prospects, it’s wasting time that they could be spending closing deals and moving valuable leads through your funnel. By quickly […]

I just got finished reading Salesforce’s recent eBook, which features 100 sales tips from a wide variety of sales and marketing leaders. What really struck me about this eBook is the vast ground that these actionable tips covered: from negotiating deals, to leveraging sales technology to using content to influence sales. “If you don’t ask, the answer […]

Voicemail drop is rapidly becoming a must-have feature for startup and enterprise sales teams alike. Not too long ago, the ability to automatically leave a pre-recorded voicemail was simply a nice-to-have option, but teams have discovered the time savings, productivity increases, and voicemail quality improvements that come with them. If a sales team of 10 […]

In the world of sales, call recording can be a touchy subject. Some management teams are incredibly passionate about utilizing them as they feel it gives them insight into their sales reps’ day-to-day activities. However, some management teams might worry that their sales reps will feel micromanaged if their calls are recorded. If that’s the […]

Ready to begin your journey as a Salesforce administrator? Here’s some sound advice from CASE Partners’ Salesforce Technical Lead and Salesforce MVP Maria Belli on the best places to get started. So you want to be a Salesforce Admin but don’t know where to start? Luckily for all of us, there are many, many wonderful resources available […]

Salespeople are only spending 35.9% of their time selling. This makes the quality of your sales team meetings critical. We’ve all suffered through boring, poorly-planned meetings. Don’t allow your sales team meetings to fall into that category. Your team meetings should educate, energize, and engage your sales team, not leave them looking at the time […]

There are many methods of communication in a sales rep’s toolkit. There are emails, texts, LinkedIn messages, and more, but nothing works quite like a phone call. Phone conversations the best way to engage with a prospect and elicit immediate results. Emails, texts, and so on are far too easily put-off, saved for later, ignored, […]

Are you not quite sure what a predictive dialer is? How about CTIs, IVRs, or mobile CRMs?  Or maybe you’ve heard the term, but aren’t 100% clear on the definition of inside sales. If so, you’re not alone. More and more companies are moving to an inside sales model. And as sales organizations migrate to a remote […]

There’s an ongoing debate about whether or not cold calling is dead. Regardless of what you’ve read or heard elsewhere, the truth is cold calling is alive and well. A recent study revealed that 71% of buyers want to hear from sellers when looking for new ideas to improve their business. In the same study, […]