Joe Caprio is the co-founder of Reprise, a no-code platform for product demo creation. On today’s episode Joe fills us in on Reprise and the problem they’re solving for SaaS companies by making it easier for buyers to actually experience your product. Joe and I always have fun talking about sales in general. And this conversation is no exception. We get into the whole topic of how to give sellers more autonomy and freedom in developing their own effective sales styles. Plus, we dive deep into values. What are the personal values that above average sellers hold? What are the negative values that hold sellers back? And how do you interview for values with new candidates?