In this episode, James and I talk about some of the tools that B2B companies can use to create relationships with their ideal clients.
James Carbary is the founder of Sweet Fish Media and co-host of the B2B Growth Show, a podcast about B2B sales and marketing. Join us as James shares his strategies for how companies should use podcasting to create awareness and engage with potential prospects.
What’s your most powerful sales attribute?
The podcast.
Who is your sales role model?
Gary Vaynerchuk.
What’s one book that every salesperson should read?
How to Win Friends and Influence People by Dale Carnegie.
What music is on your playlist right now?
I’ve been listening to Justin Bieber’s new album.