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What is DMARC?

Inside Sales Glossary  > What is DMARC?

What is DMARC?

DMARC is a protocol that uses SPF (Sender Policy Framework) and DKIM (DomainKeys Identified Mail) to determine the authenticity of an email message. It allows domain owners to publish policies on how their email is handled in their DNS records. Essentially, DMARC gives email domain owners the ability to protect their domain from unauthorized use, commonly known as email spoofing.

Understanding DMARC: The Guardian of Your Email Domain

In the modern digital landscape, email security is paramount. With increasing email fraud and phishing attacks, it’s crucial to ensure that the emails you send and receive are authentic and secure. This is where DMARC (Domain-based Message Authentication, Reporting, and Conformance) comes into play. DMARC is an email validation system designed to protect your email domain from being used in email spoofing, phishing scams, and other cybercrimes

How DMARC Works

DMARC works by aligning SPF and DKIM authentication mechanisms. When an email is sent, DMARC checks if it comes from a domain that has a DMARC record and if it aligns with the policies set by that domain’s SPF and DKIM settings. If the email fails these checks, DMARC policy dictates how it should be handled – whether it should be rejected, quarantined, or let through.

Benefits of Implementing DMARC

Protection Against Email Spoofing: By verifying that the sender’s domain name matches the domain in the ‘From’ header, DMARC prevents attackers from using your domain to send malicious emails.

Enhanced Email Deliverability: DMARC improves your email deliverability by ensuring that legitimate emails are properly authenticated.

Visibility and Reporting: DMARC provides insight into who is sending emails on behalf of your domain. This includes data on both legitimate and unauthorized email sources, allowing for improved monitoring and control over email delivery.

Building Trust: Implementing DMARC helps build trust with your recipients, as they can be confident that the emails they receive from your domain are secure and legitimate.

Setting Up DMARC

Setting up DMARC involves creating a DMARC record in your DNS. This record specifies your DMARC policy and what actions should be taken if an email fails DMARC checks. The policy can be set to:

  • `None`: Monitor the traffic, but take no action on the emails themselves.
  • `Quarantine`: Treat emails that fail DMARC checks as suspicious and quarantine them.
  • `Reject`: Block and reject emails that fail DMARC checks.

In a world where email communication is a cornerstone of business and personal interaction and is slated to go through signifiant changes in 2024, DMARC stands as a vital tool in the cybersecurity arsenal. By implementing DMARC, businesses and individuals can significantly enhance the security and integrity of their email communications, ensuring that their domain remains a trusted source in the eyes of their recipients. As email threats continue to evolve, adopting protocols like DMARC is not just beneficial, but essential for maintaining digital security and trust in the digital age.

How does a DMARC Checker help?
What is a DMARC Record, and how do you set it up?
How does DMARC improve email campaign effectiveness?